Graphic Design | Lead Generating Products
Lead Generating Products, often called a lead magnet, is the first step of irresistible offerings, products, or programs you offer. It is a specific chunk of content with value given to a prospect in exchange for their contact information. This is the beginning of your sales funnel system.
Here's how it works: The lead magnet (valuable content) draws in the visitor to your website or social media page where they learn more. The visitor then downloads your lead magnet (aka free item) in exchange for their email. Finally, the content in the free item leads them to the next step which is a paid program or product. Simply put ... a lead magnet draws in and leads the consumer to the next step in your sales funnel.
Here's how it works: The lead magnet (valuable content) draws in the visitor to your website or social media page where they learn more. The visitor then downloads your lead magnet (aka free item) in exchange for their email. Finally, the content in the free item leads them to the next step which is a paid program or product. Simply put ... a lead magnet draws in and leads the consumer to the next step in your sales funnel.
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